[D372.Ebook] Download Information Marketing, by Jennifer Rowley

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Information Marketing, by Jennifer Rowley

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The nature of the information marketplace is under continual evolution and all organisations in the information industry need to form new strategic alliances, identify new market segments and evolve new products, employing a full armoury of marketing tactics to succeed in the changing environment. In this fully revised second edition of Information Marketing Jenny Rowley explores the impact of globalization, digitization, connectivity and customization in the information marketplace. She introduces a number of new topics and a shift of emphasis which reflect both the changing nature of information services and also practical and theoretical perspectives on marketing. As well as being thoroughly revised and updated, themes that are more fully developed include: e-service, self-service, customer relationships, online branding, online marketing communications, measuring online activity and customer relationship management systems. This book's unique perspective makes it essential reading for professionals in information services as well as students in information management, library and information studies, business information, marketing, e-commerce and communication studies.

• Sales Rank: #5152164 in Books
• Published on: 2006-07-28
• Original language: English
• Number of items: 1
• Dimensions: 9.21" h x .63" w x 6.14" l, 1.15 pounds
• Binding: Hardcover
• 244 pages

Review
'The second edition would be valuable as a text as well as a refresher and motivator for the busy professional. For those who have already benefited from the first edition, this new edition would be an essential update. It should be of interest to everyone interested in connecting people with information.' The Australian Library Journal May 2007 'Rowley provides a comprehensive marketing approach for the information sector that will be a welcome addition to any library manager's bookshelf... This title will be an important resource for information professionals and students in library, marketing. business and information management, and more widely for library or infomation service managers in all sectors. It is certainly worth a complete read before planning a marketing campaign.' Library Hi Tech, Vol26, No 2, 2008

About the Author
Dr Jennifer Rowley Professor of Information and Communications at Manchester Metropolitan University, UK

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[A526.Ebook] PDF Download Other Cats to Whip : The Book of French Idioms, by Zubair Arshad, Graham Clark

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Do you enjoy hearing and learning new French expressions? Then "Other Cats To Whip" is a new must-have book!

Graham Clark, moved to nearby Marseille in 2012, but suffered a language mishap when trying to drop the phrase "J'ai d'autres chats � fouetter" (meaning: I've got other fish to fry) into conversation with his boss. Inspired by this story - which you can read in full in the introduction of the book - Graham and his co-author Zubair Arshad, have carefully crafted this book of delightful French idioms, each with illustrative cartoons, direct English translations and actual meanings.

Other Cats To Whip: The Book Of French Idioms brings you a plethora of these bizarre French idioms, which form part of every day life in the land of libert�, �galit�, fraternit�. Each idiom is supported by a drawing to help you learn, love and laugh at these expressions, and to help you fit it with the locals! The book is a great resource for learning these French expressions and even better for a good hearty chuckle.

• Sales Rank: #853836 in eBooks
• Published on: 2015-05-22
• Released on: 2015-05-22
• Format: Kindle eBook

Most helpful customer reviews

6 of 6 people found the following review helpful.
good for French teachers
By Maria I. alonso
This is a very good little book to teach students vocabulary and expressions. It is also a fine cultural tool as it serves to give a glimpse of the world from a French perspective

3 of 3 people found the following review helpful.
Love cats to whip and Did I ask if your ...
By Valco
Humorous way of illustrating French idioms. Love cats to whip and Did I ask if your grandmother rides a bicycle.
A Francophile and French student. Tr�s charmant!

0 of 0 people found the following review helpful.
Mud In Your Eye
By BubbaWilly
Hilarious translations! It's the equivalent of a French person trying to figure out the meaning of the American idiom "Sh*t faced" by looking up the meaning of the individual words in an English-French dictionary!

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[B103.Ebook] PDF Download Healing Stories for Challenging Behaviour by Susan Perrow (2008-05-01), by Susan Perrow;

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• Published on: 1800
• Binding: Paperback

Most helpful customer reviews

15 of 15 people found the following review helpful.
Put into use already
By Calimom
I love the premise of this book. It is such a healthy and nurturing way to be with, to discipline and to lead our children. I am a mother of three girls, one very fiery- we butt heads a lot. I haven't had time to read the whole book yet, but I skimmed and perused and got the gist of it, and put it into action today!

My three year old was screaming at me for something (a regular occurrence) and so suddenly (remembering "Healing Stories..") I asked her if I had ever told her the story of Screamy Mimi. She quieted instantly and all ears perked up. I told a story, using what I had learned, about a little girl who screamed at everyone instead of talking and so no one could understand what she was saying. Anyway, she finds an owl in the forest who teachers her how to communicate in a way that people will listen and finds great friendship and happiness. No more screaming! Today at least :)

The wisdom is invaluable, I can see this book as possibly the defining outside source of my parenting style (along with Simplicity Parenting, of course). Highly recommended.

1 of 1 people found the following review helpful.
Wholeheartedly recommended
By liketoread
Simply lovely! 'Healing Stories for Challenging Behavior' is tailored to help children and parents in the best possible way, by creating an environment of better understanding through story-telling.

For many parents story-telling is not easy. However, Susan Perrow has set out to make it much easier and much more rewarding. She provides a step-by-step story-telling guide and introduces the reader to her own excellent stories, as well as stories from around the world that will help families to soothe hurt feelings and solve problems. The book inspires imagination and offers practical ideas on how to deal with challenging behavior.
Wholeheartedly recommended!

13 of 13 people found the following review helpful.
Healing Stories for Challenging Behaviour
By Christine
Love this book. The title is deceptive (I think) and this is my only critical remark on it. If you could only buy one book on storytelling to children, this would be it. This is not only about storytelling but gives actual stories that are unique and easy/fairly easy to memorize. And the children love them. I ignored this book for months because of the title, since I didn't have "problem" children or behaviour problems to speak of. But once I actually looked into the book I saw that there was much more here than what the title incurred. I recommend this to anyone serious about teaching or raising healthy children through the wonder of storytelling.

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[Y911.Ebook] Ebook The History of Quilts and Patchwork in Europe, Egypt and America, by Marie Webster

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The History of Quilts and Patchwork in Europe, Egypt and America, by Marie Webster

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This little book contains the story of quilts throughout history, with a wealth of knowledge of their origins and folklore dating back to ancient Egypt, through the Middle Ages into Old England and then America. A perfect book for anyone interested in needlework and quilting.

• Sales Rank: #2531367 in eBooks
• Published on: 2013-04-16
• Released on: 2013-04-16
• Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
Poor excuse for a "New title"
By Raspberry
This is a Print on Demand version of Marie Webster's original 1915 "Quilts: Their Story and How to Make Them". The 1990 expanded reprint which includes Webster's biography is a much better value and has color photos, too.

0 of 0 people found the following review helpful.
Stirring read!
By Estelle Wilshere
I cannot look at quilting and its history quite the same again. Thank you for years of study to make my work easier. I am awed by our ancestors and their accomplishments. We have a lot to live up to.

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[O208.Ebook] PDF Download Japonisme: Cultural Crossings Between Japan and the West, by Lionel Lambourne

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Coined by a French art critic in 1876, the term Japonisme was used to describe the craze for all things Japanese. Van Gogh copied Ukiyo-e prints, and art nouveau potters introduced flowing, organic themes, first seen in Japanese ceramics. This book presents a broad survey of the West's extraordinary love affair with Japan, beginning with the first contacts in the sixteenth century, and culminating in the artistic frenzy that swept Europe and America in the second half of the nineteenth century. For the first time, Lionel Lambourne also uncovers the countercurrent of Western influence on Japan. The book reviews not only the fine and the decorative arts but also interior decoration, costume and fashion accessories, literature and the theatre, travel, and gardens and plants

• Sales Rank: #2453666 in Books
• Brand: Brand: PHAIDON
• Published on: 2005-05-01
• Original language: English
• Number of items: 1
• Dimensions: 11.75" h x 1.25" w x 10.25" l, 4.07 pounds
• Binding: Hardcover
• 240 pages

Features

• Used Book in Good Condition

Review
'Beautiful and revelatory...a celebration of the West's love affair with Japan and that country's reciprocal interest in the West...sumptuous illustrations.' (Metro, London) 'The perfect introduction to a fascinating and visually stimulating subject.' (Frank Whitford, Art Quarterly) 'A gorgeously illustrated account of an ongoing - and extraordinarily fruitful - affair between Japan and the West.' (V&A (Victoria & Albert Museum) magazine) 'A fluent and engaging narrative...With his inimitable style and his rich store of well-chosen anecdotes, the author brings the personalities to life, and conveys a vivid impression of the enthusiasm that Japonisme generated...With its lively text full of human interest and closely supported by a wealth of beautiful illustrations, Japonisme will provide the perfect introduction to this popular subject for the widest possible audience, and will also be a valuable reference source for teachers and students.' (The Good Read)

About the Author
Lionel Lambourne was head of paintings at the Victoria and Albert Museum, London, from 1986-1993. He has traveled widely as curator of exhibitions in Britain, Germany and Japan, and has had a long-standing interest in the dialogue between Japan and the West. His books include The Aesthetic Movement (1996) and Victorian Painting (1999), both published by Phaidon.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By Amazon Customer
beautiful book, great price

5 of 5 people found the following review helpful.
Much More Than A "Coffee Table" Book
By Theseus
This book is a visual and intellectual treat.

Japonisme -- aka Japonism aka Anglo-Japanese -- is the influence of Japanese arts on the West and, in turn, the influence of Western arts (and Western buying tastes!) on Japan.

This cultural exchange was particularly rich after the re-opening of Japan to foreign ships in 1848.

Japonisme was, argues author Lambourne, spearheaded by the French who were particularly taken by Japanese print art of the ukiyo-e tradition. And some of the large names in the "fine" art of painting who were inspired by the Japanese include Bonnard, Mucha, Bearedsley, Klimt, Toulouse-Lautrec, Cassatt, Degas, Renoir, Whistler, Monet and later figures such as Van Gogh.

But here's the thing. "Japonomania" was not simply a "high" aesthetic movement, but an all-encompassing popular trend that swept Europe and North America via ceramics, decorative objects, clothing, theatre, graphic design, furniture, novels, landscape and garden design, and practical objects -- fans, parasols, combs...

As you might imagine, Phaidon has produced a large, lavish, well-illustrated book here. However scholar and author Lambourne provides a fascinating, probing, inclusive text that discusses both the arts and the out-sized individuals who were involved in this movement. The book includes chapters on "The Novel, The Stage, and The Opera," "Visitors to Japan: Dream and Reality," and "Symbolism and the Grotesque."

The best praise I can lavish on this book is that the text informs the illustrations and the illustrations inform the text.

Large format hardback: cloth over boards with a sewn binding; color illustrations throughout; released with dustjacket; bibliography; index.

22 of 27 people found the following review helpful.
A look behind the sreen of Japan
By Denise
Wow! It took me six months to complete reading this book. Not because it is boring, but because there is so much information to just mentally digest! But what a fascinating journey. Our cultures are intrigued by each other and have affected each other for over 200 years. The book explores that intrigue, often fraught with misunderstandings, but infatuation is never far behind. Look at all the soldiers from WWII who came home with Japanese brides. Another interesting parallel is the nature of commerce between the East and the West. The Japanese and American businessmen have both much in common and widely different ways of commerce. The artistic fascination of both cultures for each other's is also covered and is enlightening to say the least. While post-war Japan sought the shiny cars, the Elvis hair and all that was coolly iconic American, we turned a wistful eye to the quickly disappearing 'old' Japan of pristine gardens, village basket makers, tea houses, the geisha life, the floating landscapes, calligraphy masters, a pond full of priceless koi simply valued for their serene beauty. Has it all been traded in for cars and high-rises? For cheap but fabulous electronics? For designer bags and pop music? Time will tell, but this wonderful book will give you true insight to the collective mind of both the East and West.

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